So, I'm thinking of making a LEGO chima non-profit fan game (still didn't completely make up my mind if it'll happen or not, so don't get your hopes up) and decided to ask the LEGO customer service to avoid any legal problems, as I've seen multiple fan games get taken down in other fandoms so I didn't want to risk it. So this is their reply to me:
It’s great to hear that LEGO® bricks are inspiring you!As every project is different, we can’t approve or offer specific advice on using LEGO brand names, trademarks and products. Generally, we want to protect our trademarks and prevent them from being used in ways that could lead our fans to mistakenly think that we’re affiliated with or sponsor a project.Our experience over the years has shown that we need to keep an eye on the commercial use of our trademarks. Protecting our brand means that we sometimes need to take action when our trademarks and copyrights aren’t used correctly. We hope you can understand why we're so protective!Here's some super useful information about the LEGO Group's Fair Play policy and our brand guidelines: https://www.lego.com/legal/notices-and-policies/fair-playIf you’re still not sure whether your project meets our Fair Play policy, we recommend you ask a lawyer who knows about intellectual property law before you make a decision to go ahead with your LEGO® Chima theme product/design/idea.We want to make sure we're doing a good job for you, so you’ll always find the link to a four-question survey in our emails. Please tell us how we did today:Survey LinkKind regards,HelenLEGO® Customer Service
Can someone tell me what this means, like is it ok to make a fan game as long as I follow some rules? Or they're telling me no? Sorry I'm not that good with legal stuff, so I'd appreciate if someone helped me.